BE Innovative Group Inc. are the creators of SAT Game For Dummies, the trivia-style board game to help students prepare for the SAT.
The key differentiator between SAT Game For Dummies and other SAT preparation products on the market is that the board game is both fun and effective. Educational experts agree that: group study is more effective than studying alone, games motivate students and hold their attention, and that fun enhances learning. SAT Game For Dummies puts these factors into play, and adds another key component. The questions are timed, which gets teens accustomed to test pace.
Over 1.5M students in the USA take the SAT exams every year - a number which has grown by nearly 40% over the last 10 years. Over 1.2M of these students purchase study aids. The test is written 8 times throughout the year from September to June. As a result, there is very little seasonality of sales. Though approximately $1B worth of study aids are sold every year, product offerings are primarily study guides, practice tests and, more recently, flashcards. The lack of innovation in the catagory offers up a great opportunity to enter the market.
Email us using our online form. We will be happy to talk with you or send you further information.